A.P.C.
A.P.C.
APC is a French clothing brand globally appreciated for its creativity, authenticity, and sustainability, which was created by Jean Touitou in 1987. Suppose the APC name is particularly associated with raw denim. In that case, the brand offers a complete collection of clothing and accessories for women and men looking for an assertive style that does not overshadow their own personality. Jean Touitou works with his wife, Judith Touitou, who is the artistic director of APC
What does APC mean?
The initials APC stands for Production and Creation Workshop, and the brand attaches equal importance to these two fundamentals of fashion. Without production, creation remains only an idea. And without creation, a garment has no soul.
