DAIWA PIER 39
DAIWA PIER 39
DAIWA's beginnings date back to OEM production of reels for overseas markets.
In 1958, the company was founded as Yamato Seiko Co., Ltd., and in 1962, it began selling reels domestically.
In the 1970s, it achieved the world's highest sales of fishing tackle.
Since then, it has continued to lead the global fishing market.
With the corporate slogan "Feel the earth. - Feel the earth and live. -", Globeride is
a lifetime sports company that aims to fill everyone's lives with exhilarating excitement forever. DAIWA, the origin of this, designs the unknown with fun, free thinking and diverse values . It is a global brand that delivers new excitement "Wow!" to the world.