Gloverall

In 1950, just five years after World War II, Gloves and Overall wholesalers H&F Morris, owned by Harold and Freda Morris, found success selling surplus military duffle coats. This prompted Harold, a master tailor's son, and Freda to launch Gloverall, creating their own refined duffle coats. Harold innovated by replacing the thick jute rope fastenings with leather straps and adding an Italian check back fabric, setting a new standard in outerwear.